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#UI design

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How a single hover effect reduced our bounce rate by 8.4%

Bounce rate is one of the most difficult metrics to move. However, we recently completed an experiment that reduced our bounce rate by 8.4%. The experiment came about after a really passionate team meeting about the future of our landing…

Posted June 20, 2017 Read more ›

Introducing transit colours and names on Rome2Rio and why it matters

Colour does not add a pleasant quality to design – it reinforces it. – Pierre Bonnard The team at Rome2Rio have spent the past seven years building a product that helps you when travelling large distances; from Rome to Rio…

Posted December 7, 2016 Read more ›

The continued evolution of Rome2Rio’s user interface

In the last week we've pushed out several changes to the site's user interface. We redesigned the experience so that flight schedules and transport information are no longer displayed using pop-outs over the map. Instead, clicking on each leg of…

Posted December 16, 2011 Read more ›

The continued evolution of rome2rio's user interface

In the last week we've pushed out several changes to the site's user interface. We redesigned the experience so that flight schedules and transport information are no longer displayed using pop-outs over the map. Instead, clicking on each leg of…

Posted December 16, 2011 Read more ›